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Norpe Welcomes New UK Country Manager
Norpe is pleased to announce the appointment of Kevin Raworth as the new Norpe UK Country Manager. Kevin intends to use his extensive skills and knowledge to help Norpe UK firmly re-establish its previous dominance within the UK market.
Kevin says, “I’m excited by the challenges of my new role. I believe that with Norpe UK’s strong supporting team in place and with outstanding new products coming online next year to complement the existing quality Norpe range, the opportunity exists for strong growth in 2008 and beyond”.
Bringing 25 years of management knowledge and key skills to the role, including Account Management, Service, Marketing and product knowledge of the Commercial and Retail Refrigeration Market, Kevin is a valuable addition to Norpe UK.
Kevin began his career with Foster Refrigerator, latterly holding the position of UK Sales Manager. After 18 years Kevin moved on as Sales Director for Carpigiani UK where he was responsible for securing a National Supply contract with McDonald’s for shake and Ice cream machines.
Norpe UK Ltd and the WEEE Directive
On the 2nd January 2007 the UK enacted the Waste Electrical and Electronic Equipment (WEEE) Directive requiring all electrical products to be recycled at the end of their useful life. The regulations set rules for the collection, treatment, recovery and environmentally sound disposal of electrical waste along with the paperwork required to prove compliance. The costs for this are to be financed by the Producer (the UK manufacturer or importer) and will result in a price increase on all electrical goods including Commercial Refrigeration.
The full regulations come into effect on 1st July 2007.
How the WEEE Directive will Work in Commercial Refrigeration
When a buyer purchases a new cabinet, they can decide to take the responsibility to finance the future collection and disposal of the product or to buy with the Producer retaining that responsibility. Norpe UK Ltd will give their customers this choice as part of the normal commercial negotiation. If the buyer takes on the responsibility a lower price can be charged. However the buyer will need to take on the burden of the future disposal of the cabinet and for proving the disposal was undertaken in accordance with the regulations. The cost of this may prove expensive for the smaller buyer.
In addition at the time of purchasing a new cabinet, a buyer may ask the Supplier to take back a similar used cabinet (for example one that was bought before August 2005 and is therefore not WEEE marked). In this case the price of the new cabinet will also need to reflect the cost of disposal of the used cabinet.
It is recommended that buyers take both Future and Historic WEEE costs into account when negotiating prices.
Product Scope of the WEEE Directive
The WEEE Directive applies to almost all commercial refrigeration sold after 13th August 2005 with the notable exception of fixed installations or contaminated product which may present a health risk.
A fixed installation product is one that is not sold as a complete entity but needs to be assembled in situ. Examples of fixed installation products are remote dairy cases or freezers, coldrooms, split systems and installations where engineer assistance is required. Since these products are not covered by the WEEE Directive there is no obligation on the Producer to finance their collection and environmentally sound disposal.
To avoid WEEE being rejected on contamination grounds users should ensure that refrigeration products are left in a clean and empty state when the time comes to dispose of the product. To be safe, there should be no biological, chemical or physical agents which are foreign to the cabinet, inside the product.
More information on the WEEE Directive can be found on THE DTI website:
www.dti.gov.uk/innovation/sustainability/weee/page30269.html
Make light work of refrigeration
Our new range of Light Catering Fridges and Freezers are available from January 2008.
This new range, designed specifically for the commercial environment is durable, hard working and energy efficient, resulting in lower running costs for your business.
Our range includes fridges and freezers, both available in two sizes and finishes, with optional castors to suit your kitchen requirements.
Easy to use and low maintenance, our new Light Catering Range offers you choice and great value.
Call us today on 0161 968 5080. Look out for details online in January 2008.
Norpe UK are on the move
Due to recent expansion, 2007 sees Norpe UK Head Office moving to new premises. From January 2008, Norpe will occupy the 9th floor of St. Christopher House at 217 Wellington Rd South, Stockport, Cheshire SK2 6NG Our telephone and fax details will remain the same.
Tel: 0161 968 5080
Fax: 0161 968 5181
EURO NEWS
2007 has been a very good year 
For the whole Norpe group, 2007 has been a very good year. We have strengthened our position in the Nordic and Baltic area; our business in Poland is growing and we have some very good leads for Russia for the coming years.
Our goal is to develop the business with existing and new customers in exciting key markets, to provide hassle free products and solutions which benefit all our customers and the environment.
Research & Development
We are investing in R&D internally and service and installation externally, developing Partnerships throughout Europe.
We are constantly developing new and better products and highlighting environmental issues including temperature and energy consumption.
New Product Launch
2008 will see the launch of our innovative solutions at Euroshop 2008 (23rd – 27th February) and we welcome all our customers to our stand, especially from the UK. Look out for more details on our website or call our UK team on 0161 968 5080 for more information about this event.
Change of management in Norpe UK
The new appointment of our UK Country Manager, Kevin Raworth, brings more positive changes to the UK team. 2007 has seen the addition of two key sales people and 2008 will see our existing Technical Support Team strengthened further.
2007 Review
We would like to thank all our long-standing customers for their continued support during 2007 and welcome our new customers. Norpe continues to be a strong brand in the UK and we will continue to strengthen our position in the UK market.
We wish you a Happy New Year and continued success in 2008.
Best regards
Tor Georg Cudrio
COO
Norpe Ltd.